Privacy Policy

Who am I?

I’m Diana Urban, author and marketer, and this is my personal website. My privacy policy is pretty simple: I’ll never sell, swap, or lend your personal information to any third party — because that’s gross. I’ll only ever use your email address to send you fun updates about my writing life, excerpts from my work, and marketing emails about my books and products — and you can unsubscribe at any time using the links at the bottom of my emails.

Your data protection and privacy are important to me, so please read on for the nitty gritty.

Contact information


Email: diana AT dianaurban DOT com

If you have any questions about this privacy policy, please get in touch here.

What personal data I collect and why I collect it

Contact and subscription forms

Any contact information that you send to me, whether that be through the subscription or contact forms on my website, is processed for the purposes of communicating with you, for record keeping and for the establishment, pursuance or defense of legal claims. My lawful ground for this processing is my legitimate interests which in this case are to send marketing communications, to reply to communications sent to me, to keep records, and to establish, pursue, or defend legal claims.


If you leave a comment or complete a form on my site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website. These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracing your interaction with the embedded content if you have an account and are logged in to that website.


Comments are currently disabled on this website. I will update this privacy policy should I enable comments in the future.


I collect technical data about your use of my website and online services such as your IP address, your login data, details about your browser, length of visit to pages on my website, page views and navigation paths, details about the number of times you use my website, time zone settings and other technology on the devices you use to access my website. The source of this data is from my analytics tracking systems Google Analytics and HubSpot. I process this data to analyze your use of my website and other online services, to administer and protect my business and website, to deliver relevant content and advertisements to you and to understand the effectiveness of my advertising. My lawful ground for this processing is my legitimate interests to properly administer my website and my business, to grow my business, and to decide my marketing strategy.

I may use any of the aforementioned data to deliver relevant website content and advertisements to you (including online display advertisements) and to measure or understand the effectiveness of the advertising I serve you. My lawful ground for this processing is legitimate interests which is to grow my business. I may also use such data to send other marketing communications to you.

Marketing Communications

Once you opt in to my emails (via the subscription forms on this website) my lawful ground of processing your personal data is to send you marketing communications with your consent in my legitimate interests (namely to grow my business).

Under the Privacy and Electronic Communications Regulations, I may send you marketing communications from me if (i) you agreed to receive marketing communications or (ii) you made a purchase or asked for information from me about my goods or services and in each case you have not opted out of receiving such communications since. However you can still opt out of receiving marketing emails from me at any time.

I will not share your personal data with any third party for their own marketing purposes.

You can ask me to stop sending you marketing messages at any time by following the opt-out links on any marketing message sent to you OR by emailing me at diana AT dianaurban DOT com at any time.

If you opt out of receiving marketing communications, this opt-out does not apply to personal data provided as a result of other transactions, such as purchases.

What happens with your data

Who I share your data with

I may have to share your personal data with these parties:

  • Google Analytics – website analytics tool
  • HubSpot – email service provider and website analytics tool
  • Government bodies that require me to report processing activities
  • Professional advisers including lawyers, bankers, auditors and insurers
  • Service providers who provide IT and system administration services

I require all third parties to whom I transfer your data to respect the security of your personal data and to treat it in accordance with the law. I only allow such third parties to process your personal data for specified purposes and in accordance with my instructions.

Your right to be forgotten

For users that complete any forms on my website, your email address, other information you entered, IP address, and activity on my website are stored securely by HubSpot, my mailing list and analytics provider. You can delete your personal information at any time by contacting me at diana AT dianaurban DOT com. You may also unsubscribe from my mailing list by clicking on the unsubscribe link on any newsletter.

What rights you have over your data

If you have completed a form on this site, you can request to receive an exported file of the personal data I hold about you, including any data you have provided to me. You can also request that I erase any personal data I hold about you. This does not include any data I am obliged to keep for administrative, legal, or security purposes.

Where I send your data

I do not currently provide your data to any third parties.

Copyright and Fair Use

My website and its contents — including blog entries — are copyrighted, with all rights reserved by me. However, you may quote from my website and blog under rules of Fair Use, so long as you provide attribution to me and a link back to my site.