by Diana Urban | Jun 20, 2016
Are you trying to build your email lists? Once you create an offer to entice website visitors to give you their email address — a blog subscription, ebook, webinar, free trial, discount, etc. — you need to create an effective conversion path so they sign up and... 
by Diana Urban | Apr 28, 2016
Yesterday I published my first ebook for BookBub! It’s called The Ultimate Collection of Book Marketing Examples, and it has 180+ book marketing examples from authors and publishers. I’m really happy this ebook is out in the world, and hope it helps... 
by Diana Urban | Feb 18, 2016
Many successful authors have websites that are the hub of their online marketing activity. These sites provide a central platform for everything from blogging to book sales and email newsletters. If you’re considering creating or redesigning your website, here... 
by Diana Urban | Feb 11, 2016
Your author website should be much more than a static business card — it should be a marketing tool serving as the hub of your online activity, from selling books to blogging to participating in social media. These elements allow you to grow your reach and increase... 
by Diana Urban | Feb 4, 2016
As the Industry Marketing Manager at BookBub, I write a lot about book marketing and publishing tactics on the BookBub Partners Blog. While most posts are in-depth about one particular topic, I wanted to publish a bigger, high-level piece of content that would be... 
by Diana Urban | Aug 18, 2015
Social media is an important element of any author’s online platform. According to a survey of 6,000 readers by Marie Force, 69% of readers use Facebook to find information about their favorite author, and 88% of readers follow their favorite author on Facebook....
By night I torture fictional characters, a.k.a. I'm a YA thriller author. By day I’m a marketing manager at BookBub, a leading book discovery platform, where I publish book marketing tips. 
